Unlike the usual historical and static case studies, MBE Simulations
provides students with a live scenario that they must manage and so control
their own business destiny. Students participate in a virtual organization made
real and dynamic as minute-by-minute business events and conditions unfold.
Students must respond and make complex managerial decisions in real-time based
on their view of the big picture. Unlike traditional fixed business games that
deal with results on a quarterly basis, the MERP experience involves daily
execution of strategy toward results.
MERP scenarios are constantly being changed so students continually face new
business realities where predefined approaches won't help them. Students can
only learn to test, re-test, think and re-think.
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Educational Added Value
MERP is a powerful and dynamic training software compiling knowledge
used by thousands of students, world-wide, in particular addressing operations
management needs. Based on this wealth of experience MBE Simulations have
defined three independent dimensions that comprise business life: Know how,
collaboration between departments and accountability despite uncertainty. These
elements co-exist in each department and organizations and must be handled
simultaneously. Effectiveness in each directly affects organizational
- Practical real world insights – Better
positioning students to compete in the market and bringing academic
business theory to life.
- Combining operational management models with
actual practice such as forecasting, inventory replenishment management,
dispatch policy management, applied costing theory etc.
- Macro and micro understanding – Viewing the
big picture of a global manufacturing organization, as well as drilling
down into detailed Operations Management issues.
- Uncertainty is the truest business reality –
MERP enables students to dictate the managerial policies for running a
manufacturing company in the face of uncertainty, as in real business
Cause and effect thinking – Students see the big picture and truly
understand the effects of their operational management and collaborative
business policies on their business results.
- Realistic dynamic decision making - Based on
daily events that effect the organization’s results. Students must choose
when and which decisions to make in parallel with the evolving KPI status.
- Reinforced learning – At home or university
students login and repeatedly run scenarios always learning from their
mistakes to improve their business. Generic solutions or past student
results won't bring a profit.
- Competition based on shared online results –
Students compete in stochastic scenarios reflecting turbulent daily
MBE is proud to announce the launch of an international online,
real-time competition on Operations Management concepts.
Involving institutions from the world-wide education sector, in both the
interest of MBA and Industrial Engineering faculties.